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The FxEctive Factor nominee - Casey Tufnell

The FxEctive Factor nominee - Casey Tufnell

In this blog, we interview Casey Tufnell, one of the nominees for this year’s The FxEctive Factor vegan talent contest on Saturday March 24th 2018 at the Brighton Centre, as part of VegfestUK Brighton 2018.

The public are invited to join in the voting process to find the winner, and voting for the 2018 FxEctive Factor begins on Saturday February 10th 2018 and ends on Wednesday February 28th 2018.

Here’s Casey’s song entry for The FxEctive Factor – enjoy!

Song Entry – You Say Meat Is Murder


How long have you been vegan?

I’ve been vegan for 5 years this new year (1st Jan 2018), it was a new years resolution to go vegan.


What's the most important reason for you to be vegan?

The animals. I was vegetarian for around 6 months before I went vegan because around December 2012 I found out what happens in the dairy and egg industry and I just couldn’t fund it anymore. It’s horrible. They’re living beings, they feel, breathe, have emotions and strive to live and I couldn’t be the one to pay to end that. There’s also other benefits of course such as environmental and health, but it’s the animals that are the most important reason.


What are some of your main musical influences?

Female feminist bands. It takes such courage and braveness to be a female/femme person in the music industry. I love The Tuts, Petrol Girls, Perkie, and I also take musical inspiration from Lucy Rose and Laura Marling. 


Who is your favourite current vegan personality/celebrity/activist, and why?

I love all of my friends who go out and do street activism like Phoebe (@veganmagick) and Jimmy (@donthateliberate) and also my friends who are dismantling the -isms in academia like Aga Trzak ( I also love Christopher Sebastian’s work (, starting and having conversations about an inclusive veganism. I don’t think I can support one-way vegans who don’t also work on dismantling the -isms to do with humans, which is why I appreciate all of the work my friends do. 


If you could pick one musician to go vegan, who would it be? Don't forget to include why!

Nai Palm from Hiatus Kayote because she is such an awesome human and her music and band are absolutely amazing.


Explain in approximately 100 words why you have written/chosen this song, and what it means to you.

This song is a play on the title of The Smiths famous song ‘Meat is Murder’ but each verse is dedicated to other industries that use and kill animals which we don’t often think about. Vegetarian is a good step, but it’s not enough if you care about not harming animals. I chose this song because it’s very fitting to Vegfest and I think it’s always important to use whatever platform you have to fight for total liberation. 


Whats your message to people thinking about going vegan?

Just do it!! It’s such an amazing transformation of lifestyle, now really is the time to do it. The longer you leave it the more animals are harmed, if you do it earlier the more lives you can save. Plus, if the majority of the planet doesn’t go plant-based by 2050 then the environment will be destroyed due to how unsustainable animal agriculture is. If you ever need any persuasion then take a day trip or a weekend away and visit an animal sanctuary and connect with those who were saved <3 


Nominated Charity

Animal Free Research UK is my chosen vegan charity: I chose this because I love science and fully believe that the more funding Animal Free Research has, the better results we’ll get with minimal harm to other beings!


Notes on The FxEctive Factor competition

The FxEctive Factor returns to VegfestUK Brighton in 2018 on the Saturday March 24th 2018 after its debut back in 2016, with vegan musicians showcasing their chosen songs in front of a panel of judges.

Voting to become one of the contestants will start on February 10th and run until February 28th on The Vegfest Express poll.

The contestant with the least amount of votes after voting closes on February 28th will lose their place in the final performance-based competition in March, leaving 8 contestants in the final.

The competition for the remaining 8 contestants will be held on Saturday March 24th at VegfestUK Brighton.

Get Involved! If you have a great Vegan news feed, blog, podcast or video channel that you’d like us to include your focus on in the site, then please just contact us at with details!

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